Services & Products

B-lay unburdens you from software asset management challenges

Software Compliance Review Services

Risk control, cost savings 
and cost avoidance

Whether you feel you have your affairs in order and just want to know of any potential risks or you want to get a full understanding of your compliance position and benefit from optimization and remediation advice, we have a range of services to meet your needs.  Read more

Software Audit Services 

Be in the driver seat

Our services range from audit preparation through conducting a full compliance analysis to advising you on how to negotiate during the audit and get the best and most cost-effective solution for your organization. Our vision is to bring you to the same level as the software vendor which significantly improves your negotiation position. Read more

SAM Managed Services

Sound & long-term approach 
to SAM

Ongoing support gives you the opportunity to stay in control, to validate whether all your SAM activities and policies are effective, and to achieve cost savings. B-lay offers services to leverage the full potential of your SAM tool and provide insight into your compliance position. These services also include a dedicated helpline for all license related questions and all the support needed when confronted with an audit. No more surprises and a complete long-term solution for effective software asset management. Read more



Our solution for better 
license management

Zyncc was created by B-lay to help organizations resolve two key challenges in managing software licenses: data gathering and communication between involved parties. Zyncc is a secure, user-friendly online license management platform that helps you capture the right data and translate it into understandable, useful information. And when you have the right information within reach, it is easier than ever to manage your software licenses and make informed decisions about your IT resources and spending. Read more


B-lay believes that if you “share before you gain” you can accomplish more than by just adhering to convention. 

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Customer stories

Real-life cases of successful businesses

"Developing technological advanced pumping systems is our core business. B-lay has been essential in taking care of our Oracle licensing and helped us not to worry."

Axel Schings

IT Manager at Weir Minerals Netherlands B.V.

“B-lay’s Oracle expertise and their advice during contract renewals has been important for VGZ in managing our licenses. Thanks to B-lay there now is an administration of all our Oracle licenses, Flexera is set up properly and we know our license position. This way we do not have to worry about unnecessary costs or compliance risks and we can focus fully on keeping healthcare affordable. Now and in the future.”

Bob van den Berg

Software Asset Manager at VGZ

"Facts empower our decision making on Oracle and JDE. Strategically and in everyday operations B-lay leveraged our investments: quick, accurate and insightful."

Joep Kint

Haarlem, Capital City of North-Holland, The Netherlands


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